Firstly I thought our synergy could revolve solely around drugs, so everything would have drug orientated images and writing. For example I thought that we could put a little pill sticker on all of our products and services like so:
However, once our group had decided on a general narrative, I completely disposed of this idea. Purely because it promotes the use of drugs and advocates it, whilst we decided to go for a synergy that is anti-drugs and represents the impactful negatives of these narcotic substances.
Another idea was based around bright vibrant lights and colours, seeing as we all wanted to produce a music video that was composed of trippy visual effects. So our synergy would include hallucinogen vibes and to be full of colourfulness.